Blog.

Musings of an entrepreneur and video strategist.

5 Video Strategy Non-Negotiables

5 Video Strategy Non-Negotiables

What is a video strategy? And what do I need to include in one? Quite frankly you shouldn’t be making video…

Common Video Marketing Mistakes (and how to avoid them)

Common Video Marketing Mistakes (and how to avoid them)

After nearly a decade in the industry I've seen (and experienced) many video marketing mistakes. In today's article I'm going…

What is a video strategy?

What is a video strategy?

Quite frankly you shouldn’t be making video content at all for your business without a strategy or plan in place.…

Using Video For Business

Using Video For Business

For those of you who have yet to start on a video journey what have you been doing?! This week…

Frequency of Video Content

Frequency of Video Content

And today we’re talking about frequency of video content and how frequently should you be putting video content out. In…

When do I need a professional editor?

When do I need a professional editor?

Now this is normally something the guys talk about from a technical perspective but from a strategy perspective I think…

How To Use Video For Business

How To Use Video For Business

Now there are so many opportunities to use video content but in reality it comes down to: 1. What you…

Should You Script A Video?

Should You Script A Video?

One of the constant questions I was asked was Should I be scripting my video content? The simple answer from…

What Should I Talk About On Camera?

What Should I Talk About On Camera?

Whether you're creating video content on the fly creating regular video blogs or doing regular Facebook lives the constant consistency…

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